gemiusAudience: June summary for Ukraine

The total Internet audience of Ukraine decreased during the war on all platforms and amounts in June 2023 - 25.6 million Real Users (decreased by 2.7 million Real Users). The total audience on PC platform is 14.2 million Real Users (decreased by 5.4 million Real Users), on Phone platform - 23.7 million Real Users (decreased by 1.7 million Real Users), on Tablets - 2.9 million Real Users.

All the same players of the digital segment as before the revaluation of the UAnet population remain the champions in terms of Reach on PC+Phone platforms in June. In the first place - the Google service (88.5%), in the second - the social network FB (54.4%), on the third position - YouTube (52.5%), after them free online library Wikipedia (40.1%) with a significant gap in Reach numbers. News sites - UNIAN (39.1%) and TSN (37.3%) took the fifth and sixth positions. The next in the ranking are Rozetka (36.6%) and PROM (34.4%) marketplaces, and the UKR.net portal (31%), Privatbank (29.7%) close the top 10. The longest average time spent on website is still for Google, followed by the OLX marketplace, which regained its second position, and the social network FB.

About gemiusAudience

gemiusAudience sets a new standard in the presentation of Internet media usage data, competition monitoring, media and campaign planning. Our solution provides you with a dependable source of information and reliable benchmarking of your activity amid your competitors. On the online landscape quick reaction is the key to success and now, with gemiusAudience, you can make better business decisions based on the real digital trends!

Publicly available gemiusAudience data can be found here.

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