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2015-07-02 11:51

The most popular domestic websites in Latvia

Latvian internet users most often visit domestic websites offering news or a free email account. The majority of their time, on the other hand, is spent on the local social networking service Draugiem.lv. Find out more and share the latest Gemius graphics with your friends.

Gemius carried out an analysis of the top five most popular domestic websites in Latvia among users of PCs, tablets and smartphones. It turned out that, regardless of the device, the most popular are: Inbox.lv, which offers free email among other things (e.g. games, photo and file storage/sharing, link directories), three news websites – Delfi.lv, Tvnet.lv/Apollo.lv and Kasjauns.lv, and the social networking service Draugiem.lv. The data comes from May 2015 and relates to internet users between the ages of seven and 74.

Email and news

However, the analysis shows that the most popular website among desktop users is Inbox.lv, which is visited by six out of ten Latvian internet users who use a PC (61 per cent). Meanwhile, the most popular website viewed on tablets and smartphones is Delfi.lv, which is visited by 67 per cent and 63 per cent of users of these devices, respectively.

Most time spent on social networking

It also turns out that, of the top five domestic websites, Latvian internet users spend the most time on Draugiem.lv, regardless of whether they use a PC (an average of 9 hours 10 minutes per person per month), smartphone (an average of 2 hours 48 minutes) or tablet (an average of 49 minutes).

About the research

The data comes from gemiusAudience, an international research project conducted by Gemius in around 30 countries in Europe, Middle East and North Africa. It aims to determine the number and demographic profile of internet users and to learn about the ways in which they use the net: websites, audio and video material, or applications. The research is carried out in compliance with the international code of conduct ICC/ESOMAR.

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Type of Content

analysis

Industry

Media

Country

Latvia

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