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2022-04-26 12:11

Internet and news websites two months after the Russian aggression against Ukraine

Internet and news websites two months after the Russian aggression against Ukraine

Due to the situation in Ukraine, we publish the information about platforms where reliable information was most often searched for in Ukraine during March 24 – April 24 period. All data comes from the single-source Gemius study - Mediapanel.

Our report about Internet and news websites in Ukraine one month after the Russian aggression against Ukraine

Our report about Polish news media after the Russian aggression against Ukraine.

Our report about Lithuanian news media after the Russian aggression against Ukraine.

In analysed period - March 24 – April 24, 28 253 520 Real Users searched for information in the Ukrainian media and websites. The ATS was equal 15h 23 min. Ukrainians most often used smartphones (more than 25 million RU) and PC (over 20 million RU).

Source: Mediapanel, Overview, March 24 – April 24, 2022, Media Type: ALL, Target Group: ALL

Source: Mediapanel, Reach building March 24 – April 24, 2022, Media Type: ALL, Target Group: ALL

The Internet in Ukraine two months after the Russian aggression against Ukraine

Among the 15 most visited websites and channels in Ukraine, Google was in the first place (ATS = 3h 40 min, RU = 26,3 million). The 15 websites most frequently viewed by Ukrainians include social media websites (facebook.com, instagram.com), as well as news and TV services and internet websites. The website of the largest commercial bank in Ukraine was also frequently used - privatbank.ua (ATS = 21 min, RU = 10,6 million) and Wikipedia (place 4, RU = 15 million).

In the case of data analysed for a specific type of media, internet news media (RU=25 mln; ATS=2h) and portals (RU=14,7 mln ; ATS = 1h 10min) were the most searched, dominating over TV and radio. The same as in previously analysed period (February 24 – March 24) the most frequently sought information was specific, quickly and easily available information.

Source: Mediapanel, Overview, March 24 – April 24, 2022, Media Type: ALL, Target Group: ALL

Source: Mediapanel, Overview, March 24 – April 24, 2022,Media Type: ALL, Media Channel: News, Portals, TV, Radio, Target Group: ALL

Source: Mediapanel, Trend, March 24 – April 24, 2022,Media Type: ALL, Media Channel: News, Portals, TV, Radio, Target Group: ALL

Cathegory: News

Source: Mediapanel, Categories: News, Overview, March 24 – April 24, 2022, Media Type: ALL, Media Categories: News, Target Group: ALL

Source: Mediapanel, Categories: News, Products, March 24 – April 24, 2022, Media Type: ALL, Media Categories: News, Target Group: ALL

Cathegory: Portals

Source: Mediapanel, Categories: Portals, Overview, March 24 – April 24, 2022, Media Type: ALL, Media Categories: News, Target Group: ALL

Source: Mediapanel, Categories: Portals, Products, March 24 – April 24, 2022, Media Type: ALL, Media Categories: News, Target Group: ALL

Cathegory: TV websites

Source: Mediapanel, Categories: TV Websites, Overview, March 24 – April 24, 2022, Media Type: ALL, Media Categories: News, Target Group: ALL

Source: Mediapanel, Categories: TV Websites, Products, March 24 – April 24, 2022, Media Type: ALL, Media Categories: News, Target Group: ALL

Cathegory: Radio

Source: Mediapanel, Categories: Radio, Products, March 24 – April 24, 2022, Media Type: ALL, Media Categories: News, Target Group: ALL

About Mediapanel research

Mediapanel is the first cross-media study in Poland based on a single source. The study combines site-centric measurement (measurement scripts at the site and application level) and user-centric measurement (panelists' behavior). In the production of data, we use proprietary, internationally recognized methodologies and algorithms. The Mediapanel study provides a complete and reliable picture of the Polish online market. It offers the possibility of analyzing and comparing the viewership of websites, applications and streaming materials on various types of devices, optimization of advertising budgets, comparison of traffic on desktops and laptops at home (PC-home) and at work (PC-work), as well as determining the position of the entity and its competition.

You can read more about the Mediapanel here.

For locations another than Poland click here.

 

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Type of Content

report

Industry

Media

Country

Ukraine

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