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2023-01-13 10:11

Mediapanel study results for December 2022

Mediapanel study results for December 2022

Below we present detailed aggregated monthly data from the Internet research: rankings of publishers, websites and applications. We also present a list of audited audio and video players - we show their results in aggregation to media groups participating in the study.

In December, 2022, the number of Internet users amounted to 29.7 million. On average, 25.8 million people used this medium daily.

About Mediapanel Research

Mediapanel is the first cross-media study in Poland based on a single source. The study combines site-centric measurement (measurement scripts at the site and application level) and user-centric measurement (panelists' behavior). In the production of data, we use proprietary, internationally recognized methodologies and algorithms. The Mediapanel study provides a complete and reliable picture of the Polish online market. It offers the possibility of analyzing and comparing the viewership of websites, applications and streaming materials on various types of devices, optimization of advertising budgets, comparison of traffic on desktops and laptops at home (PC-home) and at work (PC-work), as well as determining the position of the entity and its competition.

You can read more about the Mediapanel here.

For countries other than Poland, click here and read more about gemiusAudience Research.

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Type of Content

report

Industry

Entertainment, Media

Country

Poland, Polska

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