Research Studies

• gemiusTraffic
• gemiusAudience
• gemiusEffect
• gemiusProfile
• gemiusHeatMap
• gemiusFGI
• gemiusAdHoc
• gemiusGeo
• gemiusUsability
• gemiusInsight
• gemiusReport
• gemiusStream
• Marketing Research
• gemiusWebEffect
  • Research Benefits
  • Research Methodology
  • Research Idea & Proposal

gemiusWebEffect Explained

To maintain its competitiveness, your website must face up to the challenge of growing consumer expectations and hypercompetitive environment. The knowledge of your site’s strengths and weaknesses is vital to its business efficiency, whether it is a B2C, B2B or an intranet undertaking. gemiusWebEffect is a flexible solution helping you shape the website's further development and increase its ROI.

The indicator methodology employed in gemiusWebEffect analysis is designed to identify these features of your website which, when amended, may significantly improve its performance and help you pursue your business objectives more effectively.

The research service has  the following three options:

• analysis of your web site (site audit)
• analysis of your and your competitors' sites (benchmark and market positioning)
• analysis of best practices and trends prevailing in your market segment

If you would like additional information, feel free to contact Gemius.