Dear Subscriber!
We are happy to introduce Report Store - a place where you can order a report showing research findings and statistics on a given web site usage over a time period. gemiusTraffic, the leading web analytic service in Central and Eastern Europe, has been also enhanced with a new feature – a Flow report.
In this issue:
Report Store - Idea & Proposal
Benefits From the Flow report
Report Store - Idea & Proposal
Report Store is available in the gemiusTraffic interface (1). It works just like a typical online bookstore - an order can be placed online 24/7. Its users are able to analyze the traffic on their web sites according to many automatically generated reports:
Custom Report
URL Ranking
Flow report
One Month Report
Extended One Month Report
One Month Report with Extended Return Rate Analysis
One Month Report with Two Month History
Extended One Month Report with Two Month History
One Month Report with Extended Return Rate Analysis and Two Month History
Three Month Report
Extended Three Month Report
Three Month Report with Extended Return Rate Analysis
Report Store offers 12 reports, which can be ordered on-line. You can display detailed information on statistical metrics the report type includes (2). Moreover, there is a possibility to view a free sample of the report type. In order to see the free report, click Download sample report (3). For your convenience reports are made available in the formats: PDF (Adobe Reader required) and XLS (Microsoft Excel required). Feel free to experiment and explore this demonstration at your leisure.
Report Store
Benefits From the Flow Report
Flow report allows you to monitor:
- how the web site leads its user through the complex scenario (for example from the products’ basket to the moment of buying the product),
- how often different parts of a web site are watched at the same time.
Flow report presents data for visits that flow in a given period through subsequent flowpoints defined by a visitor. Flowpoint is a group of web pages defined by website nodes (folders and scripts from the website tree structure defined in gemiusTraffic), by an URL filter defined in the URL tab of gemiusTraffic interface or directly by URL address (1).
The reporting period may be freely set to any range from 1 day to 2 months.
Scenario monitoring:
By selecting options such as Keep flowpoints order (2) and Conversion: direct (3) we create the report, in which subsequent flowpoints are treated as the next steps of scenario, that the web site’s users can follow.
The report guarantees credible and accurate data that can be used to estimate the percentage of visits lost between two flowpoints [Dropout (Visits)] and the percentage of visits which remain on a given stage [Conversion(Visits)]. It helps to optimize web site content and identify the weak points.
Moreover we get the conversion’s top-rankings of the most popular links, domains of links, key-words and cities.
When option First flowpoint is the first page view of the visit (4) is selected, the report will display statistics of visits starting at the first flowpoint only.
Visits’ profiles measurement
When option First flowpoint is the first page view of the visit is unchecked, the report will contain also visits with arbitrary number of page views before the first flowpoint. In the report there will be presented numbers of visits that flow through all defined points, as well as the number of visitors.
Flow report
We are always pleased to answer any of your questions by phone +4822 874 41 00 or e-mail: pro@gemius.com.
With kind regards,
The Gemius Team
http://www.gemius.com
